The intention of a light fixture is to put light where you want it. This can be accomplished with lenses or reflectors, or both. During ALLED’s initial design and development efforts, ALLED discovered that they could get more light, and better control of the light, at the working surfaces, by using carefully designed reflectors. It also became clear that light patterns needed to be modified based on the application of the light fixture. This becomes evident if one considers the difference between a sidewalk light and a parking lot light. One fixture requires directing a narrow beam of light from side to side, and the other requires flooding a large area. ALLED has evolved and patented a selection of reflectors for different applications and techniques for creating new reflector designs, based on customer requirements.